How HumaMap works

One profile. A clearer picture of how you work.

HumaMap brings together your experience, your own answers and optional assessments in one framework for understanding how you work.

HumaMapPersonal profile

My profile

August Kring

Company builder · Copenhagen

Building companies around technological shifts and new ways of working.

What I bring

Direction in ambiguityCompany buildingBusiness developmentProduct development

What drives me

AutonomyProgressImpact

How I work

Fast-movingDirectComfortable with ambiguity

Work with me

Give me clear responsibility, challenge assumptions openly and keep momentum high.
Profile readyView profile →
August Kring's HumaMap profile interface.

Start with the Core. Add more when it helps.

Every HumaMap starts with the Core: your professional experience and guided questions about what you can do, what drives you and how you work.

Evidence and other perspectives can add context when they are useful. They are optional.

ReflectionAdd other perspectives
Optional

Other frameworks can add reflection and perspective without being presented as scientific evidence.

EvidenceAdd supported evidence
Optional

Supported evidence based assessments can add information to relevant parts of your HumaMap.

HumaMap CoreThe foundation
Required

Your experience and guided questions about what you can do, what drives you and how you work.

One framework for understanding people at work.

Everything in your HumaMap is organised around three simple questions.

CAN

What can you do?

Your capabilities, knowledge, experience and capacity to learn and solve problems.

  • Skills
  • Knowledge
  • Experience
  • Learning
  • Problem solving
WILL

What drives you?

What motivates you, what you take ownership of, how you approach learning and change, what matters to you and where you want to go.

  • Motivation
  • Ownership
  • Priorities
  • Learning and change
  • Direction
HOW

How do you work?

How you make decisions, get things done, collaborate, communicate, lead and respond under pressure.

  • Decisions
  • Execution
  • Collaboration
  • Communication
  • Leadership
  • Pressure

CAN, WILL and HOW describe the person. FIT comes from the relationship between the person and the context. It is not a fourth person layer or a score.

There is no ideal HumaMap.

HumaMap is not designed to find the best type of person. It helps you understand who someone is, what the situation requires and how they may work together.

PersonCAN · WILL · HOW
WorkWhat needs to be done
TeamWho you work with
Company / SituationThe environment around you
FitFrictionComplementarityDevelopment

The same person may thrive in one role, struggle in another, complement one team and create friction in another.

HumaMap looks at the relationship between the person and the context, not only the person in isolation.

Understanding becomes useful when you put it to work.

HumaMap organises the professional information in your profile, connects relevant patterns and turns it into clear, practical guidance.

01 · Profile

Understand yourself.

See what you bring, what drives you and how you work.

AK
August Kring

My HumaMap

What I bring

Direction · Company building

What drives me

Autonomy · Progress · Impact

How I work

Fast moving · Direct

02 · Compare

Understand each other.

See similarities, differences, complementarity and potential friction.

August + SofiaCompare

You both value clear responsibility.

You approach decisions differently.

You both prefer direct feedback.

03 · Context

Understand people in context.

Use HumaMaps across teams, leadership and organisations.

Product team4 HumaMaps
AKSOLHMC
Team guidance

Make responsibility explicit. Agree how decisions are made before work begins.

AI helps make the information useful.

HumaMap uses AI to organise professional information, connect relevant information across profiles and situations, and turn it into practical guidance when you need it.

OrganiseConnectExplainGuide

Professional information only

HumaMap is built around professional information. It does not collect, require, infer or use GDPR special category data such as health information, political opinions, religion, trade union membership, sexual orientation or race and ethnicity.

Human decisions stay human

HumaMap provides understanding and guidance. It does not make important people decisions for you.

Context over labels

HumaMap explains patterns and relationships instead of reducing people to fixed types.

Your HumaMap isn't a fixed type.

People develop. Roles change. Teams change.

Update your HumaMap as your experience, priorities and professional direction evolve. Your profile grows with you rather than defining you permanently.

StartBuild the Core

Add your experience and answers.

As things changeUpdate what changed

Add useful feedback and evidence.

Over timeKeep it relevant

Make sure your HumaMap reflects how you work now.

Build your HumaMap.

Start with the Core. Add more when it is useful.

Create your HumaMap Free to create.